Founded in 1988 by Elisabeth Deschenes, Zoum Armada is one of only a handful of agencies in Canada to be owned and operated by a woman. From the outset, the company avoided specialization by offering a comprehensive lineup of strategy, media planning, creation and production services. This enabled Zoum Armada to develop an impressive breadth of expertise in a number of sectors of business endeavour.

Zoum Armada has incorporated the notion of brand architecture into its signature marketing perspective: “Our rigorous, disciplined approach enables us to identify potential consumer trends, develop brand presence and intervene in all manner of situations with a view to creating a genuine consumer experience,” adds Ms Deschenes.

Zoum Armada is recognized for its know-how in the retail sector, as well as in the travel and tourism industry.

• Founded in 1988

• Provided Services: 
Full service generalist agency
International expertise
Digital communication subsidiary
Healthcare communication provided through a partner company
Public Relation division

• Staff: 40

 

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